Welcome to

Topline Marketing Ltd!
Giving The Right Edge!
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ABOUT TOPLINE MARKETING LTD

Let’s get acquainted!

Topline Marketing Limited is a below-the-line marketing company which has been in existence for over 15 years. We help our clients achieve their most ambitious marketing goals and strategic communications objectives at the points of purchase.
We support entrepreneurs expand their markets by integrating new ideas in the below-the-line and above-the-line elements of their marketing campaigns. The people behind Topline Marketing have immense experience in experiential marketing gained from over 15 years of hands-on involvement through all levels of agency business.

“We believe that your brand is not just your logo; it is how your prospective customers perceive your company. Your brand is your reputation and we focus on building potential customers’ view of your company even before the initial contact!”

SERVICES

What We Do

Trade Merchandising

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Marketers want that point-of-purchase impact for their brands that says, we are here; they want their brands to stand out; to communicate the promise and of course, be available at all times to meet the demand. Merchandising is the tool that makes all that possible. We realized that average is boring; being and looking like everyone is for a football team or that Sunday School choir. We are different. Our proposition includes digital capture of actionable data; digitalized analytics that place you in the know just at a click of that button. We give you that complete trade marketing approach you need to succeed in the trade. Sales generation is our biggest motivation; our merchandisers work with targets. Our 4P execution tools simply deliver your objectives. You need to check us out!

Consumer Promotions & Experiential Marketing

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We lay down strategies which businesses use to gain more customers or develop brand loyalty among customers through sales tactics that make customers feel like they are getting a good deal or special value.
All great brands begin with an idea, a belief that something is missing in the world. At Topline Marketing, that ideology is what we share with the hope of finding others who believe as they do.

Advertising

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We realized that you might want a 360 degrees service bouquet from us; below-the-line was not going to stand for that, alone. We went above just so you could not have to criss-cross the streets in order for you to fill your trolley. We will conceptualize and design your idea and, as if that is not enough, give it life on your choice media. And since we did not invent any of those media vehicles ( we are not old money guys), we look for the most resonating angle which actually defines your best channel. We have moved away from the part where you have to be the one talking for your brand; we help your brand talk about you. Your ROI is the reason we burn the midnight oil to get the right copy for that punch. Try us!

POSM Design & Production

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Every consumer goods brand wants to attract the attention of shoppers in stores. While online brands can pay for targeted ads in-store, there is a small chance of getting picked up *excuse the pun.

Considering that there are hundreds of brands scrapping for the attention of shoppers, having that edge in the shopping isles is a must. Enter POSM!

Public Relations & Market Research

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We anticipate, analyze and interpret public opinion, attitudes and issues that might impact, for good or ill, the operations and plans of brands. We Research on a continuing basis, programs of action and communication to achieve the informed public understanding necessary to the success of a brand’s aims. We eventually Plan and implement the brand’s efforts to influence through conversations and storytelling techniques using earned media and owned media. Topline Marketing PR helps companies articulate and deliver a winning corporate story to these key stake holder groups.
Our comprehensive collection and systematic analysis of the both qualitative and quantitative data of business marketing environment of an organization, both internal and external

Concept & Strategy Development

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At Topline Marketing, we believe in creating custom experiences with a combination of needs assessment, concept development, execution, and sustainability approach for your business.

Market Penetration & Direct Sales

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Marketing communication has never been more effective. You need to engage the target market at their convenience and walk them through the experience of your proposition. That is what we do for a living! Consumer promotions? Just tell us what your objective is and the communication concept is our problem; not yours. At any given time, we can be in 500 supermarkets. It is all about your budget. Market storms? You need to reach more lower channel players? Your reps are just selling along the highway leaving the back streets to counterfeiters? You want further reach and incremental sales? You meant to talk to us for the solution. Your wholesalers are struggling pushing that stock? They do not reach far in their jurisdiction? We got you the foot soldiers solution. You might want to call us for that detailed discussion.

Events Management & Logistics

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That event you were talking about, the one about the launch, why not try us? Leave the logistics to us while you get ready for the big day; we will put it together for you. An event is a big affair. We have invested in the management know-how so as to complete this 360 degrees of our offering bouquet I was talking about. We manage brands, why not complete the picture with managing such important events as the one you have in mind? The concept, the planning, the liaisons, the communication, the permits (if any), the calendar, the coordination of all parties, the invites, the logistics of actual execution, the management of the big day, the management of D-day crises. Leave that to us!

About Us & Why We are
The Best For the Job

i) Topline Marketing is a company which has aggressively built its reputation and cannot afford to be complacent.

ii) We handle top brands; ours is always a seamless assimilation of premium brands.

iii) Our entire team has extensive and necessary merchandising experience required to manage the challenges of modern merchandising .

iv) Our management team is directly involved in the daily execution and can be reached easily if needed.

OUR PORTFOLIO

Our Recent Projects

Leveraging on
Technology

Our proposition includes digital capture of actionable data; digitized analytics that place you in the know just at a click of a button. We are also able to;

Collect real-time data & stores historical data.
Have dashboards which provide data analysis platforms.
Have Route plan Optimization.
Monitor employees’ live activities, among more

SOME OF OUR CLIENTS

Check the box if not a robot

Address

Adjacent Applewood Park, Off Wood Ave
P.O. Box; 45987 – 0100
Nairobi, Kenya.

Phone

+254 (0) 785 629 772

Email

info@toplinemarketing.co.ke